26 Apr 2023
Dozoff x myFITBOX: Sampling at Fitness Studios
In March 2023 we partnered with myFITBOX to introduce Dozoff to fitness studio communities through a series of sampling sessions.
Sleep and its relationship to athletic performance is a widely studied area of sports science.
Introducing Dozoff to fitness communities can be very counterintuitive since people generally associate working out in the gym, lifting weights, cross-fitting, etc. with energy drinks. To relate the importance of good sleep to fitness routines, myFITBOX introduced a gamified way of introducing Dozoff to certain fitness studio goers in March 2023.
Sampling sessions were held at AnytimeFitness SS15, GRIT Nation Subang, and Train By BLACKBOX.
Thank you to myFITBOX and the three studios for hosting us. Dozoff is available here.